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Showing posts from October, 2025

Website Development Strategies for Real Estate: Canadian Marketing Campaigns This Thanksgiving

Did you know that Thanksgiving is a chance for you as a real estate professional to connect with your clients and strengthen your business relationships? While many people aren’t actively house-hunting during this time, the season still offers unique opportunities to capture attention and nurture leads through your website. Now is still a good time to think about website development for real estate — something we can help you with here at Original Ginger!   Why market properties during the holidays?   With emotions running high during Thanksgiving, it’s a perfect time to keep your brand visible and appealing to potential clients. Fewer agents are actively marketing this season, so take this opportunity to show off your listings and reach buyers at lower costs.   While spring and summer are traditionally busier for real estate, don’t overlook the opportunities that may come in autumn and winter. Motivated buyers often shop during colder months, either searching...

Local SEO for Real Estate: How to Attract More Buyers and Sellers in Your Area

Your potential buyers and sellers may literally be just around the corner — they’re looking up properties and agents online to help them before they ever pick up the phone. Top real estate development companies know this, and that’s why they use local SEO for real estate to consistently drum up business in competitive neighbourhoods.   Why not use it yourself to stand out among your peers? With the right SEO for real estate strategy, your website can appear at the top of search results when people look for location-specific properties or even neighbourhood information.   Get the right insights first   To get started in SEO for real estate, you’ll want to first be clear on the location, audience, as well as the types of properties you want to target. These insights will help you make an effective, one-of-a-kind SEO strategy — you don’t want to be stuck with an overused cookie-cutter formula that other real estate development companies have used before. ...